MATTER has begun an exciting partnership with the Fantasy Sports Trade Association (FSTA), along with sponsors FanDuel and cause marketing pioneer Lou Raiola, collaborating to bring purpose and engagement to the hugely popular and fast-growing fantasy sports industry.
At the recent Fantasy Sports Trade Association (FSTA) Winter Conference, held in Tampa Bay, Fla., attendees were given the opportunity to pack MATTERbox snack packs for distribution in the Tampa Bay community. Enthusiastic conference goers lined up to write encouraging YOU MATTER notes for the recipients of the snack packs before filling the packs with healthy food and nutrition education cards. By the end of the conference, 1000 snack packs had been packed and were ready to be distributed in the community!
“The fantasy sports industry was delighted to partner with MATTER to give back to the host community of our Winter Conference. This was the first time we offered our attendees this type of opportunity and it was very rewarding. We’re already excited to partner with MATTER at our next conference in New York next June!” Paul Charchian, President of FSTA
The snack packs were donated to the Boys and Girls Clubs of Tampa Bay and distributed during an inspiring event celebrating Black History Month with the Tampa Bay Lightning and Lightning Made Hockey, Tampa Bay Lightning’s community hockey development program. Also on hand for the festivities was the legendary Derrick Brooks, NFL Hall of Famer and former Tampa Bay Buccaneer.
“We are very grateful for the donation from MATTER and the FSTA. It was heartwarming to see how much the simple act of providing a MATTERbox snack pack and a YOU MATTER note of encouragement meant to the kids receiving them.”Alison Fraga, Chief Development Officer for Boys and Girls Clubs of Tampa Bay
The MATTERbox snack pack is a “nutrition activator,” helping recipients take their first steps toward a healthier life. Used in schools, police departments, sports camps, community centers and outreach programs, the snack packs offer a delicious protein, a healthy carbohydrate, and a yummy fruit. A nutrition education card equips and inspires the recipients to make simple, healthy changes while the handwritten YOU MATTER note feeds their spirits with a positive message of encouragement.
MATTER is grateful for this innovative partnership with FSTA, FanDuel and Lou Raiola. With the enthusiasm and success of this first collaborative event, we’re excited about the impact this partnership will have on communities across the country!
If your company would be interested in participating in a fun and meaningful MATTERbox packing event to impact your community, please contact Tyler@matter.ngo to learn more.
